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Tuesday, June 23, 2009

Brand everyone likes.


Quiksilver has been around since 1970. The story of its origin is pretty interesting. At first Quiksilver only focused on surfing and creating that perfect boardshort every surfer would want to buy. It later came to be one the biggest brand names in the world to provide not just a style but a lifestyle to any board rider. Going from selling just boardshorts to sandals and sun dresses Quiksilver has evolved within the years.

There are other brands out there like Billabong and Volcom that are pretty popular in demand. Each of these brands has surfers representing them in all different levels. But Quiksilver is represented by the best surfer in the world Kelly Slater. With winning 9 titles he stands unbeatable. Quiksilver is not like your average surf shop but they stick true to their roots in living the dream and lifestyle any surfer, skater, or snowboarder lives.

To read the entire story behind Quiksilver look for their book "Mountain and the Wave" and experience the culture behind the logo. You can also find out more about Kelly Slate by getting one of his several book and getting to know how he became who he is today.

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